The world of art encapsulates many expressions and forms and surrounds us every day. From the works of film to the paintings that fill our art galleries. The theatres that perform on a nightly basis to the sketches of students in the classroom. Art is subjective and divides opinion around the globe. What one considers art another will scoff at and what one takes pleasure in another will pay no attention to. One of the more growing forms of art is one which takes place in an online platform. Graphic Design is the art of online visualisations, often used in advertising, magazines and books. Any fortune 500 company will have a team of graphic designers to present the image of their business, so defining the importance of the work cannot be denied. Have a look at a few ways as to why Graphic Design is an important expression of art and will continue to be for years to come.
The Digital Age
The world is online and as we continue to spend more and more time on the web, the more exposed we become to Graphic Design. As businesses present their marketing campaigns, logos and packaging through graphic design, it has become the norm. Any online platform is likely to make use of graphic design from websites to social media and investing time, effort and resources is crucial in coming across as legitimate and established. Teams of graphic designers work tirelessly to present their works in the most professional light possible and with that comes a passion for the cause, something that most forms of art place great value in.
New-Age of Art
The argument of art versus design is one that has raged on for years and will continue to be a discussion for debate. It’s a complex issue with both artists and designers taking opposing sides against each other’s viewpoints. Artists may have their own interpretations to what qualifies as art while designers may focus on the skills required to create such works of art online. The reasons and motivation of each group may differ, however, what is consistent is their appreciation towards their own expression of art. One concluding remark on the issue which questions the validity of anyone questioning design as a form of art is; does it emit emotion? If it does, to any audience, then yes it should be considered art and a respectable form admired by many.
Importance of Online Design
One of the most important in online design is getting the right graphic design. Finding a talented online graphic designer is a worthwhile task as they can present their works in a way that will transform a business or campaign. It gives a sense of professionalism, consistency, recognition and can often stand out from the crowd. This is the reason why so many multi-million pound corporations invest in graphic designers, it’s a form of art that they cannot afford to get wrong. Get a talented graphic designer and watch the works of art flood it, a practice that will never age.